What is a portfolio?
A portfolio, by definition, is a folder or binder containing a collection of an artist’s work. And since every paver is an artist, they cannot do without such a folder. In a broader sense, a portfolio is simply a record of a person’s work and achievements to date. It can take various forms: photographs, presentations, videos. It is created so that a professional can present their practical skills to interested parties in the best possible light, in a way that most appeals to the imagination.
How do you prepare a portfolio?
A portfolio is a form of self-promotion, so it must be prepared with great care. Its format depends on your preferences – you can create an online portfolio (e.g. photos of your work available in the cloud), a multimedia presentation (photos, descriptions, videos with attractive graphics), or if you prefer traditional methods – simply print out the photos and put them in a folder. Remember, however, to select the best photos and projects – it’s not about quantity, but quality. Ensure clarity and organisation. If you want to post photos on your website, consult a specialist about its layout and technical details (photos should load quickly whilst maintaining good quality). Refine your project descriptions: include dates, locations and the products you used.
Portfolio – your calling card
Keep your portfolio up to date. If the most recent piece in your collection is from a project 10 years ago, it won’t make a good impression on clients. As soon as you feel you’ve just completed one of your best projects and are absolutely chuffed with yourself – show it to the world! Get creative and show potential clients what you can create for them using Polbruk
products. Showcase your efficiency, lightning-fast turnaround times and emphasise your reliability.
Polished down to the last detail
Have you already gathered your material, organised it properly and chosen the best way to present it? Before you share your portfolio, check its contents thoroughly. Ask a colleague or a family member to take a look at the material too. This check will help you avoid mistakes and spot any issues that need correcting.
And now… set out to conquer the market with your portfolio!
