For over 25 years, the international Superbrands organisation has been recognising the very elite among brands operating in markets across nearly 90 countries. The Superbrands title is awarded to brands that best meet consumer expectations and can boast of success in their respective industries, as well as recognition and reputation in the market.
The Superbrands Poland 2020 award was granted on the basis of over 10,000 votes from respondents to a survey conducted by the ARC Rynek i Opinia Research Institute and members of the Brand Council, which brings together leading experts in the fields of advertising, marketing, PR and branding. To select the winners, 2,000 brands grouped into 100 categories were assessed.
Superbrands Poland 2020 is a success for the entire company team and all employees. It is a multi-dimensional award in which the brand is assessed across many areas. In each of these, employee engagement is an extremely important aspect, as it ultimately translates into customer satisfaction and trust. Superbrands is a testament to the trust that consumers place in the Polbruk
brand.
We are proud to be among the best!